Irish charities report different fundraising results

first_imgIrish charities report different fundraising results Howard Lake | 10 January 2012 | News About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis 16 total views, 1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Two leading Irish charities have reported contrasting fundraising fortunes in the last year. Development charity Bothar said that its income was down 8% up to mid-2010, the second full reporting year in a row that income has declined. Bothar took in €7.7 million, 90% of which comes from public donations.Alison McNamara told the Irish Times that many people said that they would like to donate more but they don’t have the money. Bothar has responded to the fall in income by cutting costs, with the staff taking a 10 percent pay cut.The charity conducts its appeals through direct mailing and emailing and radio ads and promotes awareness through its website and Facebook and Twitter platforms.Meanwhile, John McCormack, chief executive of the Irish Cancer Society, said that their income had held up well in the last year with income largely the same as the previous year.Mr McCormack said that individual fundraising events had fallen in number in recent years but this drop has been offset by fundraising campaigns such as the highly successful Movember campaign and the Shave or Dye annual fundraiser. He added that individual donations had either plateaued or fallen a little, but the fundraising campaigns had covered the gap in these areas.The ICS’s main fundraising event, Daffodil Day, raised €3.4 million last year. Tagged with: Individual giving Ireland Research / statisticslast_img

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